A commonly cited phrase tells us that knowledge is power, and that’s certainly true for pest control business operators. All of the knowledge in the world though, won’t do you any good if you’re not able to sort through it to gain insights into your business’s performance and…
When it comes to termites, you’ll find that just about all of your prospects and customers know the risks involved. Termites are infamous for their ability to infest an area, cause costly damage, or even destroy a home. When homeowners find out that they have termites, it doesn’t…
There are plenty of things that are synonymous with summer, including barbecues, bonfires, and swimming pools, just to name a few. Another common outdoor element that’s tied to summer is an unwelcome one: the arrival of mosquitos. The unfortunate truth is that for most of the United States,…
For pest control companies, the COVID-19 pandemic has certainly had an impact on the way that business is conducted. While most municipalities have deemed pest control to be an essential service, businesses still need to restrategize their business practices in order to remain efficient, profitable, and productive in…
The spread of COVID-19 is impacting the pest control industry in unprecedented ways, shifting everything from customer demand and expectations to the way in which businesses around the world are operating. With so many variables at play, it’s only natural that pest control companies like yours are eager…
When you zoom out and take a look at the way that your small or medium-sized pest control business (SMB) runs, it’s easy to see that efficiency plays a crucial role in determining your bottom line. If you’re not making the most of your resources with effective processes,…
The pest control business tends to ebb and flow with the seasons, and many pest control companies experience a relative lull during the winter months. Before you know it, though, things will be ramping up for another busy pest control season.Taking advantage of the calm before the storm…
Every day, you work hard to keep the moving parts of your pest control business running smoothly. New customers, incoming orders, scheduling, routing, your technicians in the field, the materials they depend on… the list of things that demand your attention goes on and on. Handling the operations…
Pest control is more than a way to earn a paycheck. It’s a rewarding career where you have the opportunity to help people reclaim their homes from pest infestations. Unfortunately, unwanted creepy crawlies will always try to invade our living spaces, but that means steady business for the…
Breaking into the pest control industry can be challenging. No matter where you are in America, there’s likely already a pest control company in place. In addition to nearly 20,000 locally-owned pest control services, there are also large companies like Orkin, Terminix, Rentokil, and EcoLab. As a new…
As the owner of a new pest control company, one of the things you may be struggling with figuring out is how much to charge for your services to remain competitive. If you charge too little, you won’t make enough profits, and you won’t be able to grow…
It was such a joy to once again attend PestWorld in beautiful San Diego, California, this year. PestWorld brings together some of the most talented voices in pest control. I love the opportunity to learn from them, and to validate the exceptional changes that WorkWave is making to…
By Marne Martin, CEO of WorkWave As we approach the biggest event of the year for the pest control industry, it gives us a wonderful chance to take a closer look at what makes pest control such a unique and innovative industry. It also gives us the opportunity…
What is Customer Onboarding and Why is it so Important? Customer onboarding is the process of facilitating all activities around introducing and enabling a new user to a product or service. Underneath the surface, it requires practical strategies to empower new customers with the hands-on training, resources, and…
Of the many channels of communication used to connect with your audience to promote your brand and increase sales, email marketing has been found to be one of the most successful. In a recent article, Hubspot reported that email generates $38 for every $1 spent, making it one…
By the WorkWave Channel Partner Team and Voice for Pest As you’ve probably experienced, one of the most effective ways to establish a lasting connection with anyone, outside of a face-to-face meeting, is with a phone conversation. Speaking to a live person creates an immediate advantage due to…
For more than 20 years, Cowleys Pest Services, a family-owned and operated pest control business, has served residential, commercial and industrial customers throughout New Jersey. Since starting the company, owners Drew and Bill Cowley have grown their business to have more than 20 full-time employees, servicing more than…
Pest control is not a glamorous industry, however, we all can be our best selves and contribute in a meaningful way. No one grows up wanting to be in the pest control industry unless you’re born into it. We are here to change that. We are killing insects…
When it comes to running a pest control business, one of the biggest pain points we often hear is the inability to attract, hire, and retain star pest control technicians. If you hire someone with good experience, a positive attitude, and the ability to pay attention to detail,…
Here at WorkWave we’ve been creating pest control software for over 30 years, and in that time we’ve gained a deep understanding of how tough it is in pest control sales, especially when selling recurring service contracts and/or cross-sell services. As a pest control owner/operator (sometimes wearing a…