Breaking into the pest control industry can be challenging. No matter where you are in America, there’s likely already a pest control company in place. In addition to nearly 20,000 locally-owned pest control services, there are also large companies like Orkin, Terminix, Rentokil, and EcoLab. As a new…
As the owner of a new pest control company, one of the things you may be struggling with figuring out is how much to charge for your services to remain competitive. If you charge too little, you won’t make enough profits, and you won’t be able to grow…
It was such a joy to once again attend PestWorld in beautiful San Diego, California, this year. PestWorld brings together some of the most talented voices in pest control. I love the opportunity to learn from them, and to validate the exceptional changes that WorkWave is making to…
By Marne Martin, CEO of WorkWave As we approach the biggest event of the year for the pest control industry, it gives us a wonderful chance to take a closer look at what makes pest control such a unique and innovative industry. It also gives us the opportunity…
What is Customer Onboarding and Why is it so Important? Customer onboarding is the process of facilitating all activities around introducing and enabling a new user to a product or service. Underneath the surface, it requires practical strategies to empower new customers with the hands-on training, resources, and…
Of the many channels of communication used to connect with your audience to promote your brand and increase sales, email marketing has been found to be one of the most successful. In a recent article, Hubspot reported that email generates $38 for every $1 spent, making it one…
By the WorkWave Channel Partner Team and Voice for Pest As you’ve probably experienced, one of the most effective ways to establish a lasting connection with anyone, outside of a face-to-face meeting, is with a phone conversation. Speaking to a live person creates an immediate advantage due to…
For more than 20 years, Cowleys Pest Services, a family-owned and operated pest control business, has served residential, commercial and industrial customers throughout New Jersey. Since starting the company, owners Drew and Bill Cowley have grown their business to have more than 20 full-time employees, servicing more than…
Pest control is not a glamorous industry, however, we all can be our best selves and contribute in a meaningful way. No one grows up wanting to be in the pest control industry unless you’re born into it. We are here to change that. We are killing insects…
When it comes to running a pest control business, one of the biggest pain points we often hear is the inability to attract, hire, and retain star pest control technicians. If you hire someone with good experience, a positive attitude, and the ability to pay attention to detail,…
Here at WorkWave we’ve been creating pest control software for over 30 years, and in that time we’ve gained a deep understanding of how tough it is in pest control sales, especially when selling recurring service contracts and/or cross-sell services. As a pest control owner/operator (sometimes wearing a…
PestPac is a powerful system that allows you to run your pest control business with ease, so long as you set it up properly, and that is where onboarding comes in! We offer a mixture of self-learning paths and full onboarding that includes detailed training webinars, a video…
New pest control report looks at technology’s impact on industry growth, technician turnover, and bettering the customer experience. Holmdel, N.J. (April 29, 2019) – WorkWave®, a leading provider of software solutions for the field service and last-mile delivery industries, has launched its State of Pest Control Technology 2019…
What a difference a decade makes. When I first introduced my organic pest control services using solely botanical oils and dusts to treat insect infestations back in 2009, the typical looks I received from fellow pest management professionals ranged from bewilderment to shock. The comment I heard most…
The right pest control software can not only help you run your business and improve efficiency, but it can also help you to work smarter. Finding the right software can be a challenge – especially when there are so many pest control software solutions to choose from. That’s…
For the next in our series of women in field service, I sat down with Deni Naumann, President of Copesan Services and Interim President of Terminix Commercial and Elizabeth Johnson, Director of Marketing for Copesan Services and Director of Marketing, National Accounts, at Terminix Commercial. Both Deni and…
Control Your Day with RouteOp Don’t let last-minute customer requests derail your daily appointments. RouteOp’s new interface design and functionality allows you to handle real-time updates with ease. A new interactive map allows you to edit technician routes directly from map view, manually adjusting route optimizations and comparing…
As one of the earliest online marketing strategies, email marketing has stood the test of time. A tried and true method that allows you to nurture leads and convert them into loyal customers. This two part series will help you utilize email marketing to grow your pest control business and…
The pest control industry is evolving with each passing year as new technologies emerge and customer expectations change. Read on as we look ahead at several trends that will impact how you manage your pest control company in 2019 and beyond. Big Opportunities as the Industry Consolidates In…