Of the many channels of communication used to connect with your audience to promote your brand and increase sales, email marketing has been found to be one of the most successful. In a recent article, Hubspot reported that email generates $38 for every $1 spent, making it one…
Although you might disagree, most people find cleaning their homes to be stressful and even painful. By running a cleaning business, you are tapping into an enormous market with plenty of clientele. There will always be a demand for cleaning services, which keeps you in business and keeps…
When running a local service business, social advertising across Facebook and Instagram can be a powerful tool if executed correctly. While “organic” social still provides value, the results are unpredictable. It can be difficult to anticipate if your content is reaching your actual target market, and engagement rarely…
Starting your own house cleaning business can be a smart business decision. It’s not as simple as perfecting your cleaning techniques, however. You also need to hire and provide training for cleaning staff while concentrating on growing your business and meeting quality standards. Here are seven tips for…
Any plumbing contractor, whether they’ve been fixing pipes for thirty years or have just started in the industry, knows that estimating plumbing jobs is a crucial part of their business. A fair quote is essential not only to gain your client’s trust, land the contract, and avoid disputes,…
By the WorkWave Channel Partner Team and Voice for Pest As you’ve probably experienced, one of the most effective ways to establish a lasting connection with anyone, outside of a face-to-face meeting, is with a phone conversation. Speaking to a live person creates an immediate advantage due to…
For more than 20 years, Cowleys Pest Services, a family-owned and operated pest control business, has served residential, commercial and industrial customers throughout New Jersey. Since starting the company, owners Drew and Bill Cowley have grown their business to have more than 20 full-time employees, servicing more than…
Pest control is not a glamorous industry, however, we all can be our best selves and contribute in a meaningful way. No one grows up wanting to be in the pest control industry unless you’re born into it. We are here to change that. We are killing insects…
When it comes to running a pest control business, one of the biggest pain points we often hear is the inability to attract, hire, and retain star pest control technicians. If you hire someone with good experience, a positive attitude, and the ability to pay attention to detail,…
Here at WorkWave we’ve been creating pest control software for over 30 years, and in that time we’ve gained a deep understanding of how tough it is in pest control sales, especially when selling recurring service contracts and/or cross-sell services. As a pest control owner/operator (sometimes wearing a…