Cybersecurity changes every day. Every time technology takes one step forward, it’s accompanied by increased vulnerabilities that companies need to be aware of and plan for. That’s why we sat down with WorkWave’s Chief Information Security Officer, Nathaniel Cole, to discuss his approach to security and some key issues facing service businesses today. Q: Tell us about your background and your approach to security. A: My background of experience spans application security, fintech and banking,…
Every company sits on a wealth of untapped data. Yet many businesses fail to leverage this valuable resource due to lack of analytic resources and mismatched systems. On top of that, there are often persistent misconceptions about what it takes to collect, manage and take action on effective data strategy. That’s why we’re debunking the most common myths about data that might be holding your operation back from digging deeper. Myth 1: We Have Enough…
For green industry companies, print marketing has been a tried-and-true marketing tactic since long before the advent of digital. If approached correctly, it can still be an effective, cost-effective way to acquire new customers. Consider this: You’ve just blanketed your target neighborhood with beautifully designed door hangers and brochures for your lawn care business. They look good, clearly outline your services and prominently display your contact information. But then…nothing. Have you completely wasted your efforts…
Field service businesses—whether in pest control, lawn care, security or cleaning services—collect massive amounts of information daily. Each technician visit, customer interaction and service delivery generates valuable data points. Yet, many companies struggle to harness this information effectively. The common reality for field service operations includes: These challenges mean missed opportunities to improve operations, boost customer satisfaction and increase profitability – and proof that these businesses need more than just data at their fingertips; they…
Mergers and acquisitions have been on the rise in field service industries for years, with no signs of slowing down any time soon. With pest control and lawn care business owners looking to sell their operations in record numbers, it’s easy to see why M&A was top of mind for so many attendees at WorkWave’s 2025 User Conference. To dive deeper into this hot-button topic, we invited a panel of experts to explore the core…
When customers are waiting on crucial deliveries, meeting their timeline isn’t about adhering to instant gratification; it’s about ensuring they have the goods and resources they need, when they need them. The trouble is ensuring timely deliveries can become significantly more complex when deliveries are crossing borders between different countries — or even between states or provinces. While border restrictions and tariffs can be difficult to navigate, the right tools and planning can put delays…
Why Modern Data Warehouses Are No Longer Optional A centralized data warehouse is becoming an essential solution for businesses looking to scale efficiently and optimize operations. It’s no longer just a “nice to have,” but a critical repository for processing vast amounts of business data. A well-implemented enterprise data warehouse allows for the integration of multiple disparate sources across different operational systems. By doing this, it provides businesses with the valuable insights they need to…
Data has always been important when it comes to driving business decisions, and the role it plays for modern pest control and field service businesses is more essential than ever. With innovative technology, specialized software and industry-specific mobile apps, PCOs have access to more data than ever before. The question is: which numbers should you be paying the most attention to? To provide an insider’s perspective, PestPac by WorkWave was fortunate enough to host an…
The last mile of delivery is often the most unpredictable and expensive part of the supply chain. Factors such as traffic congestion, incorrect addresses, weather conditions and customer availability can disrupt even the best-planned routes. In this context, real-time tracking emerges as a game-changer for last-mile logistics, offering increased visibility, efficiency and customer satisfaction. Understanding Last-Mile Logistics Last-mile logistics refers to the final step of the delivery process where products reach their destination, typically the…
At our recent client conference, WorkWave hosted an inspiring panel of successful women leaders across pest control, lawn care, janitorial and security businesses. The session featured executives sharing actionable insights on leadership development, business strategy and creating inclusive workplaces. Meet Our Panelists Moderator: Jill Davie, SVP & GM, Cleaning and Security, WorkWave Jill Davie is the Senior Vice President and GM of Cleaning and Security at WorkWave, where she is responsible for customer success management,…
A single, centralized source of truth for your organization’s data is no longer a luxury—it’s a necessity for businesses seeking to scale efficiently, enhance profitability, and make informed, data-driven decisions. By seamlessly integrating data from multiple sources across branches and business functions, organizations can eliminate data silos, ensure consistent and reliable information, and gain real-time visibility into operations. This streamlined approach enables businesses to transform raw data into actionable insights without the burden of complex…
In the green industry, knowing your customers’ behaviors can turn your business from an on-demand service provider into an essential partner in outdoor care. Understanding their trends is crucial for maximizing marketing ROI and driving business growth. As businesses strive to stand out, leveraging data effectively has become a game-changer. One of the most powerful — yet underutilized — tools for achieving this is decile data analytics. By ranking prospects and customers into ten groups,…
Running a pest control business involves more than pest elimination—it requires efficient operations, streamlined scheduling and strong customer relationships. This is where pest control business software comes in as part of a robust pest control strategy, offering tools to optimize processes, enhance customer satisfaction and drive profitability by bypassing old manual processes. When selecting the right software for your pest control business, it’s essential to consider various factors such as ease of use, scalability and…
As a lawn care or pest control professional, you know the value of a well-maintained property. The same principle applies to your marketing materials — especially postcards, which remain among the most effective and affordable ways to reach homeowners. Let’s dive into how you can create postcards that don’t just land in mailboxes, but actually drive sales. Start With a Strong Visual Impact Your prospects are sorting mail over their trash cans. Make them stop…
The event brought together key players across pest control, lawn care, commercial cleaning and security for four days of networking, insightful sessions, and exciting events WorkWave held its fourth annual Beyond Service User Conference last week in Dallas, TX, a new location for the conference which hosts four days of informative product trainings, insightful industry sessions and exciting activities for over 1,000 of its customers. The conference took place February 2-5 and featured more than…
In the lawn care, pest control, janitorial and security industries, where optimized profitable revenue growth and operational efficiency are paramount, businesses face a critical dilemma: Should they build their own business intelligence (BI) solutions or buy ready-made solutions? This decision is more than just technical; it’s strategic, involving cost, agility and long-term value considerations. The Agile Nature of Business Intelligence BI analytic solutions require an iterative, agile approach. As noted by industry experts, the questions…
The outcome of the 2024 presidential election is poised to bring pivotal changes to industries deeply tied to the nation’s economic and regulatory framework. Service sectors like commercial cleaning, physical security, pest control, lawn care and landscaping operate at the intersection of labor, compliance and financial policy—making them especially sensitive to shifts in federal priorities. Immigration reform, regulatory enforcement and evolving tax laws are among the key areas likely to see significant adjustments under the…
In industries like lawn care and pest control, businesses tend to operate on thin profit margins. Cleaning and security businesses—even thinner. For these companies, maintaining profitability while protecting their margins hinges on operational efficiency and the strategic use of data. Data is critical to managing every dimension of the business. Artificial intelligence (AI) and business intelligence (BI) tools are transforming how these businesses track, analyze and act on data. By leveraging these technologies, businesses…
Terms like “data” and “information” are often used interchangeably in business. However, understanding the distinction between the two is critical for organizations aiming to grow, optimize and innovate. The difference lies in how raw data is transformed into actionable insights—a process that enables businesses to make smarter, data-driven decisions. Let’s explore this distinction and how businesses can utilize both data and information effectively. What Is Data? Data is the raw, unprocessed facts and figures collected…