Combining the same tools your business relies on to run your pest control business with those you use to process and receive payments enables greater efficiencies that give you the ability to scale your business, attract new customers and provide a seamless experience. The benefits of a truly integrated software solution don’t end when service is completed, though; they continue from service to swipe from the time your technician finishes the job through to the receipt of payment.
The truth is that collecting payment from your customer is as much of their service experience as the time you spend checking for pests or spraying chemicals. While we tend to think of payment as the end of a transaction, the reality is that collecting payment is just another step in an ongoing cycle of finding and retaining customers. When you approach payment processing the right way, that step becomes a crucial link that allows the cycle to continue, leading to faster payments and more recurring revenue for your business.
Meeting Customers Where They Are
In some ways, the payment process for modern pest control businesses is more complicated than ever. Once upon a time, customers simply handed over cash or a check after every transaction, and that was that. Cash is no longer king, though, and today’s customers are familiar with a wide range of payment options — which means you have to be, too.
When your customers have a preferred way to pay — whether it’s paying over the phone in advance, paying at the time of service or paying through self-service portals — accepting that payment method can be key to keeping them as a customer moving forward. Additionally, customers have been shown to pay more promptly when service providers make it easy for them to do so by accepting the methods they prefer.
With WorkWave Payments, field service technicians are able to accept more payment methods than ever before. In addition to empowering your technicians to accept dipped, tapped or swiped cards in the field with Mobile Terminal, our payment processing also enables payment via digital wallets (such as Apple Pay and Samsung Pay), which many consumers consider more comfortable, safe and secure since they minimize direct contact.
WorkWave Payments makes it easy to drive recurring revenue. Customers who prefer to place a card on file for additional convenience can do so confidently, knowing their card information is secure — simplifying their future payments and ensuring their cash flow. In the past, expired cards meant delays in getting paid and delinquent accounts. WorkWave Payments offers Account Updater functionality. This valuable service updates your customers’ credit card account numbers and expiration dates, reducing missed payments, involuntary churn and bothersome customer communication.
For customers who prefer to make payments electronically at their own convenience, options such as ePay links, SMS texts or the self-service Customer Connect portal make it easy to pay from just about anywhere and at any time. That sort of convenience not only encourages prompt payment but stands out to customers as a feature that’s there to make things easier for them.
The Power of Data
Of course, revenue isn’t the only number that’s crucial to growing your business and out-performing competitors. Being able to break down your numbers to analyze your overall performance is positively central to making better-informed business decisions that drive your pest control operation forward.
PestPac offers a wide breadth of reports for your benefit, including daily summary reports, audit reports and KPI reports to drill into your most important stats and figures. Tracking your progress allows you to see what’s working, what isn’t and how you can make improvements to ensure your business thrives.
From collecting payments faster to breaking down your numbers, PestPac’s integrated functions make it exactly what you need to be the best in pest. To ensure you’re maximizing your business’s money, get started with PestPac today.