You took all the steps to get your cleaning business up and running. You’ve been doing the work and building your client list. You’ve figured out the perfect price point for your cleaning services. Your business has grown to the point that you can’t do all the work by yourself while also managing your company. You want to look at upgrading your cleaning supplies and even hiring a cleaning staff, but you’re not sure how…
This week I attended the 60th Annual Convention of the IFA (International Franchise Association). While the theme of the convention this year was focused on the future of franchising, and this was definitely intertwined throughout the conference sessions, the takeaway for me was different. To me, the theme that really resonated was engagement and connection. Simon Sinek, author and speaker, kicked off the conference in the first keynote presentation challenging attendees to think bigger, think…
18 Years of Change and Consistency It had been eighteen years since the Air-Conditioning, Heating and Residential Expo (AHR Expo) was last held in Atlanta, Georgia. Much has changed in 18 years, both for the city of Atlanta and the show itself. In 2001, the show hosted 1,297 exhibitors, demonstrating the newest products and technologies over 395,000-square-feet of exhibit floor. This year the show grew to span two buildings, taking up about 493,000-square-feet of exhibit…
With the new year just a few weeks away, it’s important to head into 2019 prepared for success. Each year brings with it new trends in all aspects of the field service management industry, from technological advancements to hiring practices. Read on as we explore what lies ahead for the industry in 2019 and beyond. State of the Field Service Industry The job market is heating up With the field service market expected to grow…
Achieving true business growth means diversifying efforts to expand and maintain existing customer relationships. Capitalizing on cross and upsell opportunities can be powerful tools to add value for the customer and your cleaning business. Research shows that increasing customer retention by just 5 percent can increase your profits by 25-95 percent, with upselling and cross-selling responsible for about 10-30 percent of total business revenue, according to a Forrester analyst. It’s also easier and cheaper to…
Customers are the lifeblood of your company and your biggest asset. Let’s face it, it’s easier (and cheaper) to sell to existing customers than it is to acquire new ones. For many small businesses, ‘developing’ loyal customers means they have to do things, give away things, or persuade customers into being loyal. Believe it or not, customers routinely select the service provider who provides high-quality and dependable service. If you are consistently authentic, fair, honest,…
In an age of increasing speed, where information and service are readily available at the tap of a finger, the most successful companies are focusing on how to make themselves easy to do business with. For field service businesses like HVAC companies, lawn care companies & others, a positive customer experience is emerging as a key differentiator in thriving companies. Here are some of the top trends being adopted by companies who are looking at…